The Founder:


Frank Sarfeld studied law in Germany and the U.S. and has long years of professional experience in the communications industry, the media and politics.

His past career includes stints as a US Congressman staff assistant and as a TV editor and live reporter for ARD, ZDF and SAT.1, with a focus on economic, legal and political coverage.

Mr. Sarfeld has worked in corporate communications and public affairs since 1999. As Vice President Corporate Communications for AOL Germany and AOL Europe, he anchored the Bertelsmann AG/AOL Inc. joint venture in public perception as Europe’s leading provider of online and e-commerce services.
  Frank Sarfeld


As Senior Vice President and Chief Communications Officer for the Bertelsmann e-commerce Group, based in Hamburg and New York, he supervised all comm-
Frank Sarfeld with German Chancellor Gerhard Schröder and AOL Europe CEO Andreas Schmidt at computer trade show CEBIT 2000
unications and public affairs for Bertelsmann AG’s
e-commerce ventures as well as for the strategic alliance with Napster, Inc. He subsequently atten-
ded to the international trade and popular press
as a spokesman for Bertelsmann AG and its former Chairman & CEO Dr. Thomas Middelhoff.

Since Sarfeld Communications was formed in 2003, his company has provided consulting to clients from a wide range of industries.
Frank Sarfeld hosting a press conference with Thomas Middelhoff (Bertelsmann CEO), Shawn Fanning (founder of Napster) Hank Barry (Napster CEO) and Andreas Schmidt (CEO Bertelsmann E-Commerce Group)
 
Frank Sarfeld on CNBC